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UniFocus and Bare Associates International Announce Strategic Partnership DALLAS — September, 2004 — UniFocus, L.P., an integrated solutions provider of real-time business information systems and operational applications for the hospitality and service industries, today announced a strategic partnership with Bare Associates International (BARE) , a global firm dedicated to providing organizations with key information regarding customer and employee satisfaction and loyalty. By combining forces, both companies are able to provide integrated performance measurement services coupled with operational systems and training necessary to drive improved results.
The partnership is focused on combining UniFocus' various satisfaction feedback tools with BARE's mystery shopping evaluations. The result is an analytical service that relates employee to customer to professional evaluator assessment of attainment of standards. This multifaceted process of evaluating performance allows organizations to put together comprehensive plans that address the key issues driving loyalty, intent to recommend and bottom line performance.
“BARE's mystery shopping evaluations combined with our employee and guest surveys take feedback analysis to new heights,” stated Mark Heymann, chief executive officer of UniFocus. “We can now connect the dots between three data sources, enabling a comprehensive look at what really impacts customer satisfaction. Validating customer measurement provides detailed, actionable results that point to a clear resolution.”
“This partnership brings a unique program to the industry that hasn't been available up to this time,” said Michael Bare, BARE's president. “By combining customer comments with professional evaluator assessments, we can be very specific when documenting and resolving issues making the response more accurate than ever before.”
About UniFocus, L.P. UniFocus is an integrated solutions provider of loyalty and enterprise applications. Its services include real-time guest feedback systems, industry tailored meeting planner and employee attitude measurement programs, as well as financial and labor management applications supported with operational analysis. Professional services provided by UniFocus include: business forecasting, asset performance assessment, organizational re-engineering consulting, training and development.
UniFocus is a Microsoft® Certified Partner, an affinity partner of the International Association of Conference Centers, a business partner of the International Association of Convention & Visitors Bureaus, and an allied member of the American Hotel & Lodging Association.
About Bare Associates International, Inc. Bare Associates International, Inc. is a global firm dedicated to providing organizations with key information regarding customer and employee satisfaction and loyalty. BAI gathers the information needed to deliver excellence, increase sales, improve overall quality of performance, enhance customer loyalty, and to retain and train employees, for companies worldwide.
Founded in 1987 by Michael and Dale Bare, BAI has grown to over 50 highly qualified employees at its Fairfax , VA corporate office. In addition, BAI has its international offices in Antwerp , Belgium , Mumbai India and Sao Paulo Brazil . Their client list includes over 7500 hotel, retail, health & fitness, golf course, residential, automotive and restaurant clients around the world.
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| Bare International, Inc. | 3251 Old Lee Highway- Suite 203 | Fairfax, VA 22030 | 800-296-6699 |